Brand Assistant Manager

Updated: June 01, 2024 11:33 PM GMT

ZUS Coffee

Subang Jaya, Selangor

Position Responsibilities

Competitive Monitoring:
• Assist with monitoring competitor activities and market trends to ensure the brand stays competitive and relevant.

Brand Updates
• Ensure branded items and materials are consistently updated and functional, reflecting the latest brand standards and innovations.

Strategy Development
• Collaborate with the Brand & Marketing Manager to develop and implement brand strategies that keep the brand exciting and relevant to the target audience.

Campaign Management
• Work on both B2C and B2B marketing campaigns, from planning to execution, to enhance brand visibility and engagement through Content, PR and Trade activations if applicable.

Market Research
• Conduct market research to gather insights on consumer behavior, preferences, and trends to inform brand strategies.

Content Creation
• Assist in creating compelling brand content across various channels, ensuring it aligns with brand messaging and goals.

Cross-Functional... More Detail