SHL (Sr.) Branding Specialist

Siemens

中華人民共和国 上海市 上海

Mission/Position Headline:

Implement communication activities defined in communication plans.

Areas of Responsibilities:

1. Create compelling story on digital channels. Design, build and maintain brands digital platform presence, including WeChat, and other channel within greater China region.

2. Organize corporate event, create event concept with creative idea and ensure timely project execution.

3. Research and evaluate new social media channels, and create new channels which fit company needs and enhance target group online engagement.

4. Analysis of social media performance and assess against goals (ROI and KPIs), ensure performance of social buzz.

5. Design and create graphic, videos as well as other content related material to uplift company brand image

6. Develop and managing integrated campaigns online and offline based on corporate projects and events

7. Monitor overall ROI for the brand and work out methods to improve cost efficiency

8. Ensure consistent... More Detail

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