Digital Media Manager - 12 Month FTC

Hays

Goulburn NSW, Australia

12-month fixed term contract with a luxury retailer working as their Digital Media Manager.

OVERVIEW

As the Digital Media Manager, you will report to the Head of Communications and work with the PR & Events Manager, Media Manager, and global Media teams to design and execute this luxury brand's ANZ digital media and performance marketing strategy.

You will be responsible for managing and optimising digital media campaigns across various channels such as display, programmatic, SEM, YouTube, and social media, with the aim of achieving KPIs and enhancing brand image. You will also support digital innovation and content creation in the luxury sector, and collaborate with the Ecommerce Manager to improve online sales.

RESPONSIBILITIES

• Develop and implement best-in-class digital media strategies that deliver on performance, ROI, and brand awareness goals, while maintaining a premium brand positioning

• Focus on SEM to improve paid search strategy and results

• Monitor, analyse and... More Detail

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