Digital Media Strategist

Updated: April 28, 2024 02:35 AM GMT

Motravay.mu

Moka

Job Description:

As a Digital Media Strategist, your primary responsibility will be to design, implement, and manage media strategies aimed at maximizing visibility and driving conversions for Amazon products. You will play a crucial role in executing Search Engine Advertising (SEA), Social Media, and Display campaigns to effectively reach target audiences.

Duties and Responsibilities:
• Design and management of the media strategy
• Implementation and activation of SEA, Social, and Display campaigns
• Campaign management: auction monitoring and optimization.
• Support in producing campaign reports and assessments.
• Performance analysis based on indicators defined upstream (image, notoriety, on-site traffic generation, conversions, etc.)
• Proposal for optimization areas for the devices.

Qualifications:
• Bachelor's degree in Marketing, Advertising, Business Administration, or a related field.
• Proven experience in digital marketing, preferably in e-commerce or retail... More Detail