Brand Manager

NR Instant Produce PCL

Samut Sakhon, Mueang Samut Sakhon District, Samut Sakhon, Thailand

About us:

NR Instant Produce Public Company Limited “NRF” is a leading southeast Asian food manufacturer and distributor based in Thailand, producing its own signature brands, private label products, and co-packaging lines. In addition, the Company has diversified into plant base business and Ecommerce business not only in Thailand but also in USA and Europe.

Responsibilities:
• Develop and establish a long-term strategy for NRF own brand (Por Kwan, Sabzu, Lee Brand, Thai Delight, De De) portfolio. This involves defining commercial objectives and necessary achievements. Includes identifying business opportunities in both existing and new channels/customers, such as categories, products, occasions, channels, and consumers/customers.
• Analyze information and related data e.g. Sales, Market, Competitors, Brand performance tracking.
• Build brand awareness and increase brand value and profitability.
• Integrate the umbrella brand positioning and adapt it to guide and drive all brand... More Detail

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