Marketing Director

Updated: April 24, 2024 09:49 PM GMT

Lapaire Group

Kampala

General mission of the role :

Location : Kampala, Uganda

The Marketing Director actively participates in the company growth by strategizing and analyzing the different countries where Lapaire is present in Africa. He/She will be responsible for designing and implementing winning marketing campaigns in all countries, whether remotely or on the ground. The Marketing Director will directly manage the Content team and coordinate and oversee the execution of the marketing activities by country teams remotely (indirect report line).

He/She will report to the Chief Operating Officer, and will work in close collaboration with the different Country & Cluster Managers, and Communications Director.

The responsibilities of the Marketing Director :

Design and implement a 360° marketing strategy to grow the Lapaire brand
• Leveraging the brand strategy, draw the annual offline and online marketing strategy with a clear plan and budget at the group level, and country level
• Optimize budget... More Detail