Head of Brand Management and Digital Marketing

Updated: March 03, 2024 09:38 AM GMT

Full-time Job in Gland, Vaud

Swissquote

Gland, Switzerland

Reporting into the Head Marketing, your role is to oversee the brand management & digital marketing teams. You will craft & build core marketing strategies, compelling marketing narratives and help bring our brand stories to life with investors with bringing expertise on branding, media, conversion & customer analytics. This leadership role necessitates being at ease at the complex intersection of financial markets, fintech, branding & digital marketing trends.
• Champion a high-class brand strategy with ambitious international expansion plans
• Lead & empower a team of 10 talents in brand management, digital marketing & financial education
• Understand target audience and competition dynamics to formulate powerful insights
• Master Swissquote financial services, markets & fintech trends to improve marketing-mix
• Partner with the marketing leadership to craft & build full year brand plans
• Inspire agencies to do their best strategic, creative & media work
• Implement full-stack... More Detail