Assistant Brand Manager

Updated: May 04, 2024 10:11 AM GMT

Wipro Consumer Care (LDW) Malaysia

Kajang, Selangor

Responsibilities:

• Assist Group Brand Manager in formulating brand objectives, strategies, new product development plan, budgets and plans for portfolio assigned.

• Implement effective campaigns by working closely with media department/ advertising agency / creative / activation / PR agency.

• Work within given budget and ensure optimum utilization of funds through close monitoring and regular analysis.

• Work in conjunction with NPD department to develop and launch new products.

• Conduct market research or trade surveys to investigate and keep abreast of competitor's activities, market trends and keep company informed of such activities and proactive actions.

• Work closely with sales team and provide regular support for promotional activities planned to ensure effective implementation in trade.

• Provide sales forecast and promotional plans to production for their production planning.

• To perform any other duties as assigned by the Company from time to time.

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