Digital Trafficker

Borluv

Barquisimeto, Lara

Job Description:

We are looking for a Digital Trafficker to handle the execution and optimization of Borlüv's digital campaigns. This role will be responsible for managing and monitoring the distribution and delivery of advertising and digital marketing content across different platforms and channels, creating funnels and sequences to attract leads to various campaigns. Reporting to the marketing team, the Digital Trafficker ensures campaigns reach their objectives and are executed efficiently.

Responsibilities:
• Manage and optimize the delivery of ads and digital content on advertising platforms.
• Set up and monitor advertising campaigns on platforms like Google Ads, Facebook Ads, or others.
• Track and analyze performance metrics such as CTR, CPC, and conversions.
• Collaborate with the creative team to ensure the correct implementation of advertising pieces.
• Identify optimization opportunities and adjustments to improve campaign performance.

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