Trade Marketeer

Updated: April 12, 2024 03:49 AM GMT

EssilorLuxottica

Sint-Agatha-Berchem

JOB SCOPE AND MAIN RESPONSIBILITIES:

As Trade Marketer for BELUX, you will be in charge of executing B2B and B2C marketing activities for Independent Eye Care Practitioners (iECPs) and Buying groups for BELUX. Focus will be frames and lenses for different brands of EssilorLuxottica.

You will increase brand preference through trade marketing activations and promotional campaigns based on the plans coming from HQ and local sales. You will maximise product and categories visibility and support our products in-store with our iECP's. F.e. tailor made window executions, product launches, instore POS materials etc.

Your main tasks will be:
• Position our brands as the best partner for Iecp and Buying groups in the BELUX by supporting and execute the trade marketing plans for the region.
• You will help to position our customers in BELUX and make them best in class in the region vs. competition.
• Execute quarterly the trade marketing plan, ensuring customers’ needs are addressed and... More Detail