Digital Marketing Manager, Egypt

Updated: April 08, 2024 11:13 PM GMT

10000127 - Manager Marketing Excellence

Cairo Governorate

Job Summary:

The Digital Marketing Manager will be responsible for managing a product/ line of products in terms of developing digital and multi channels strategy to be able to match market growth drivers and opportunities.

Accountabilities:
• Develop the digital marketing strategy in collaboration with product owners to improve the impact of marketing strategy through digital channels
• Own and drive digital marketing activities targeting HCPs
• Omnichannel Planning (strategy and tactical plans development: Customer personas creation/Key messages definition/Journeys design)
• Measure and report on the performance of all digital marketing campaigns
• Monitor the digital landscape in the pharmaceutical industry / International markets evaluating new trends and work on a long-term plan for the assigned brands
• Provide inputs to partners on Multi-Channel initiatives including prospecting company vision relative to the competitors and mobilizing partners to take necessary actions... More Detail