Major Accounts Manager (FMCG)
Updated: March 28, 2024 02:13 AM GMT
Rustan Marketing Corporation
Pasig, Metro ManilaDuties and Responsibilities:
To sell Volume and Distribution to the most number of stores
To achieve all brands volume objective
To be able to sell-in the distribution and volume of new or drive brands
To help the trade resell
• Merchandising (RPS shelving, OSD, AOA-drive brands)
• Pricing (within SRP for core and drive brands/skus)
To build goodwill to customers
• Building strong relationships with stores via regular coverage, call sheet selling, move-out efforts
To operate efficiently and economically
• Doing more with less/no wasted time and money
• Save on extra/non-value added costs
To train and supervise sales personnel
Daily Management System:
Trade Coverage
Order Generation
Initiatives Sell-in
Handling Objections
Account Engagement (Face-to-Face)
Promo Planning and Creation More Detail
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