Digital Marketing Transformation Lead

Syngenta Group

Chuo City, Tokyo

Company Description

Syngenta is a leading science-based agtech company. We help millions of farmers around the world to grow safe and nutritious food, while taking care of the planet.

Job Description

Role Purpose

Drive digital transformation in Syngenta by increasing the digital marketing maturity level in the local and global commercial organizations - well aligned with the global and local Japan digital marketing strategy

Define and implement the Japan digital marketing strategy, including a capabilities development roadmap, the local digital marketing analytics approach, SEO, Social Media / Listening, Paid media and Content Management plan

Increase marketing effectiveness by launching targeted, omni-channel, integrated digital campaigns locally

Enhance customer experience by delivering best-in-class personalized digital marketing experiences to our customers via digital campaigns and projects

Accountabilities
• Design and implement the local (Japan) digital marketing... More Detail

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