Senior Executive

Starcom

Jeddah

Job Description
• Lead the development and implementation of media plans for clients, including analyzing market and consumer data, identifying target audiences, and selecting media channels.
• Is aware and understands the importance of setting key performance indicators and being an active member in achieving them.
• Collaborate with other members of the planning team and cross-functional teams to develop and execute effective media strategies.
• Manage day-to-day client relationships and communications.
• Mentor and guide junior planning team members.

Main Tasks
Technical & Product
• Ability to understand a client's requirements, pose appropriate inquiries, and devise a plan for utilizing media outlets in accordance with the client's goals.
• Good sense of commercial understanding, able to both evaluate ROI drivers for business partners and agencies.
• Develop, assess and present to the client documents related to media strategies, media plans, and reports (campaign ... More Detail

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